If you’ve been on Bookstagram for any length of time, you’ll probably have noticed that some people are just out there looking for a “follow back.” They aren’t always easy to spot, but generally as a Bookstagrammer, if some big, beefy fitness guy who only ever posts mirror selfies follows my account, I can almost guarantee he’s doing it for the follow back and he’ll be unfollowing me within a day or so.
Unfortunately though, it doesn’t seem to end there! For some reason the Bookstagram community is now like this weird, post apocalyptic, dystopian world where we trade in likes and follows and we’re all really wary of giving away too many, without gaining in return. The more followers we have, the more successful we feel and the more we feel like our content matters.
There are a million reasons why I disagree with posting content solely for the purpose of gaining followers, my main reason being, it should be something you actually enjoy, not a chore. But that’s a whole different blog post altogether. Below I have compiled all the ridiculous follow-hungry behaviours that are prevalent in the Bookstagram community today and how they are making you look like an idiot.
Asking Popular Accounts For Shoutouts
People work hard on their content and more often than not, it’s taken years of dedication for them to have gotten that follower count. Don’t contact popular Bookstagram accounts, or accounts bigger than yours begging for a shoutout, they won’t like it and it makes you look desperate and silly. Instead, enjoy the community and interact with people who share the same love of books as you!
Liking Someones Entire Feed, But Not Following
You know the ones, when someone randomly likes your last 30 posts in the span of a couple of minutes but they don’t follow you. They must like your content enough to sit there and like your posts, right? Oh, but not quite enough to follow your account. This tactic is so transparent and ridiculous, it’s actually quite clear you don’t really like the content, you’re just looking for someone to make their way to your page in hopes that you’ll end up with a new follower. How about next time, if you like that many of someones pictures, give them a follow, maybe even ask them about some of the books you can see in their photos! Trust me, you’re far more likely to make friends this way.
Playing The Follow, Unfollow Game
This one is the most annoying in my opinion. I’ve even had a fairly popular author use this method on me! I noticed because I got rather excited to see an author follow me! I thought “No way! She likes my content!” only to have her unfollow me the next day after she realised I’d followed her back. The ‘follow, unfollow’ method is the epitome of viewing your ‘follows’ as some weird form of currency! People don’t want to be following more accounts than the amount of followers they have. It’s ridiculous. If you like someones content, follow them, if you don’t, bugger off and leave them be. Not to mention how time consuming for you, when you could be using that time to create your own content! Or in the case of that author, I don’t know, writing more books!
Leaving Generic Comments
So I get it, you want people to make their way to your account. You want people to see all your hard work. But why don’t you actually pay attention to what peoples captions say? Chances are in the Bookstagram community, the post you’re about to comment on is worthy of more than just your generic “great content :)” comment. Interact, answer questions, ask questions! But please, for goodness sake, don’t leave a generic emoji comment hoping that you’ll get a follow. If you want to comment, make sure you mean it and you care about the topic being discussed!
There are so many more ridiculous things that go on in this community. It can be thoroughly disheartening when most of us joined Bookstagram to make friends and talk about the books we love. When social media becomes more about instant gratification and numbers, it gets less fun for not just you, but everyone else too. So next time you’re about to leave a generic comment or you’re getting your thumb ready for another round of follow-unfollow, maybe just, don’t. Go leave meaningful comments, start a discussion and enjoy the community. Don’t get so caught up in the numbers that you make yourself look like an idiot.